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Best Amazon Wholesale Scanners for EU Sellers in 2026: Complete Comparison

January 28, 2026By Profit Scanner Team
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If you're an Amazon seller based in Europe—or selling into EU marketplaces—you've probably noticed that most wholesale scanning tools are built with US sellers in mind. They focus on Amazon.com, ignore VAT complexities, and often require you to connect your Seller Central account before you can even test the software.

In this guide, we compare the most popular wholesale list analyzers and explain which ones actually work well for European Amazon sellers in 2026.

Why EU Sellers Need Different Tools

Before diving into the comparison, let's understand why US-focused tools often fall short for European sellers:

  • VAT Complexity: Each EU country has different VAT rates (19% in Germany, 21% in Spain, 20% in France, etc.). Your profit calculations are worthless if the tool doesn't account for this.
  • Multiple Marketplaces: You might sell on Amazon.de, .fr, .it, .es, .nl, .pl, .se, and .co.uk simultaneously. Not all tools support this.
  • Pan-European FBA: Storage fees and fulfillment costs vary by country. A tool that only calculates US FBA fees won't help you.
  • Currency Handling: Dealing with EUR, GBP, SEK, PLN, and CZK requires proper conversion and localized fee calculations.

Top Wholesale Scanners Compared

We analyzed four popular wholesale scanning tools to see how they perform for EU sellers. Here's what we found:

1. Analyzer.Tools

Analyzer.Tools has been around since 2016 and is one of the most established names in wholesale scanning.

Pricing: $39-69/month (or $15-25 for short-term passes)

Pros:

  • Fast processing—up to 4 million products per hour
  • 82 data points per product
  • Historical sales and pricing charts
  • Brand IP Alert feature to identify restricted brands

Cons for EU Sellers:

  • Requires an Amazon Professional Seller account to use
  • EU VAT support is not prominently featured
  • Primarily US-focused based on documentation

2. Scan Unlimited

Scan Unlimited (now part of Carbon6) offers bulk scanning with profitability calculations.

Pricing: Free tier available, then $60-100/month for unlimited plans

Pros:

  • Free tier with 1 file upload per month (up to 10,000 products)
  • 60 data points per product
  • IP complaint identification
  • Hazmat and Small & Light eligibility checks

Cons for EU Sellers:

  • EU VAT support not mentioned in their documentation
  • Appears to be primarily focused on US marketplace
  • Limited information about EU marketplace support

3. Seller Assistant

Seller Assistant offers a Price List Analyzer as part of their suite of tools.

Pricing: $29.99-189.99/month (Pro plan starts at $29.99 with 3,000 scans)

Pros:

  • 70+ metrics including ROI, margin, and net profit
  • VAT mentioned as one of the calculated metrics
  • Chrome extension included
  • Bulk Restriction Checker

Cons for EU Sellers:

  • Higher price point for full features ($79.99+ for Business plan)
  • Scan limits on lower tiers (3,000 scans on Pro)
  • Requires integration with Amazon Seller Central

4. Profit Scanner

Profit Scanner was built specifically with European Amazon sellers in mind.

Pricing: Free tier available, then €24.99-79.99/month

Pros:

  • No Amazon account required—you can analyze wholesale lists without connecting Seller Central or providing SP-API credentials
  • Full EU VAT support—automatic VAT calculation for all EU countries with correct rates
  • All EU marketplaces supported—Germany, France, Italy, Spain, Netherlands, Poland, Sweden, UK, and more
  • Real FBA fee calculations using current Amazon data via Keepa
  • Risk detection (IP complaints, brand restrictions, hazmat)
  • Lower price point in EUR—no currency conversion fees for EU users

Cons:

  • Newer platform compared to established competitors
  • Processing speed may be slower than enterprise solutions

Comparison Table

Feature Analyzer.Tools Scan Unlimited Seller Assistant Profit Scanner
Starting Price $39/month $60/month $29.99/month €24.99/month
Free Tier No Yes (limited) No Yes
EU VAT Support Not featured Not featured Mentioned Full support
Amazon Account Required Yes Unknown Yes No
EU Marketplaces Limited info Limited info Available All supported
Currency USD USD USD EUR

Who Should Use What?

Based on our analysis:

  • High-volume US sellers: Analyzer.Tools offers the fastest processing if you need to scan millions of products and are focused on Amazon.com.
  • Budget-conscious sellers: Scan Unlimited's free tier lets you try bulk scanning before committing.
  • Multi-tool users: Seller Assistant makes sense if you already use their Chrome extension and want everything in one ecosystem.
  • EU-focused sellers: Profit Scanner is purpose-built for European sellers who need accurate VAT calculations and don't want to connect their Amazon account.

The Bottom Line

If you're selling on European Amazon marketplaces, choosing a tool that understands EU VAT, supports multiple EU marketplaces, and doesn't require you to hand over your Seller Central credentials can save you time and reduce errors in your profit calculations.

While US-focused tools like Analyzer.Tools and Scan Unlimited are powerful, they may require additional manual work to get accurate profit figures for EU sales. Seller Assistant offers VAT calculations but at a higher price point for full features.

For European wholesale sellers—especially those who want to analyze supplier lists before committing to an Amazon account—a EU-focused solution makes the most sense.

Ready to try? Start with Profit Scanner's free plan and see how it handles your supplier lists with accurate EU VAT calculations.